South Dakota’s historic 2020 legalization campaign is heating up

Oct 07, 2020

A+26 t-shirt, Amendment A, ballot initiatives, campaign, Colorado, Election Day, Facebook videos, legalization initiative, Measure 26, medical marijuana initiative, opponents, Rick Steves, SD, South Dakota, South Dakotans for Better Marijuana Laws, TV and digital ads, victory, vote

There are just a few weeks until Election Day, and the South Dakota campaign is heating up. The opponents are doing everything they can to defeat marijuana reform. They’re resorting to scare tactics and lies, making false claims about Colorado, and being dishonest about the details of Amendment A (the legalization initiative).

The good news is, the 2020 campaign -- South Dakotans for Better Marijuana Laws -- is fighting back. They sent a mailer to tens of thousands of voters across the state. They’re running TV and digital ads that explain the benefits of Amendment A (which legalizes marijuana for adults 21 and over and protects medical marijuana access) and Measure 26 (the medical marijuana initiative). They have some great Facebook videos from supporters (including popular travel writer and public TV host Rick Steves) that they’re sharing with voters across the state. They’re getting their message out through the media, making the case for legal access to medical marijuana and pushing back on the opponents' false claims.  

And last week they organized an awesome day of action across the state!

The campaign is working very hard, and they’re still on a path to victory.

But in past campaigns in other states, anti-reform forces have spent big money in the final weeks before Election Day. So we can’t take anything for granted in South Dakota.

Here’s how you can help:

1. If you know someone in South Dakota, tell them to double check that they are registered to vote! The deadline is October 19. If they have questions, they should visit or contact the campaign on Facebook

2. If you can, please make a donation directly to South Dakotans for Better Marijuana Laws. Whether it’s $10 or $100, it will really help the campaign.

3. Buy an A+26 t-shirt! Fifteen dollars ($15) from each purchase is donated to the campaign.

MPP staff are playing an important role in this exciting campaign, which will be historic. Until now, no state has approved medical marijuana and legalization for adults on the same ballot. Let’s make sure our friends in South Dakota have all the support they need to achieve victory on Election Day.