Patients in Pain Are Not a Joke

Just two days after the prestigious Columbia Journalism Review proclaimed that the mainstream media are “are acting less childish about pot,” along comes the New York Daily News to prove that childishness is alive and well.

On Wednesday, MPP began airing two new TV ads around New York state in support of medical marijuana legislation. The spots feature real patients talking about the severe pain they suffer every day and how medical marijuana helps them. Amazingly, these serious and sober ads were rejected by three New York City TV stations.

The Daily News found it all quite amusing: "Just say yes! That's the message a national pro-pot group is taking to New York's airwaves," the paper wrote. After quoting me about why we did the campaign, the story concluded, "The city's ABC, CBS and Fox affiliates harshed the group's buzz by declining to run the ads, Mirken added."

Uh, no, I actually didn’t say anything remotely like that. But what I really said wasn’t nearly as cute.