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Vermont Coalition to Regulate Marijuana Launches TV Ad Campaign

Jan 28, 2016

CNN, Fox News Channel, Kimberly Cheney, Matt Simon, MSNBC, Senate, Vermont, Vermont Coalition to Regulate Marijuana, VT, WCAX


The Vermont Coalition to Regulate Marijuana released a new television ad this week, produced by the Marijuana Policy Project, featuring Vermont’s former top law enforcement official. The ad began airing statewide on Tuesday and will appear on WCAX, CNN, Fox News Channel, and MSNBC through Sunday.

VT commercial screenshot

In the ad, titled "Time to End Prohibition (Again)," former Vermont Attorney General Kimberly Cheney points out that "marijuana prohibition has caused a lot of the same problems" as Alcohol Prohibition. The ad ends with Cheney urging viewers to contact their state senators and tell them, "It’s time to end prohibition and start regulating marijuana in Vermont."

In a news release, MPP's Montpelier-based New England political director, Matt Simon, said:

“Mr. Cheney decided to appear in this ad for the same reason he served as the state’s top law enforcement official. He cares strongly about the safety and wellbeing of Vermont citizens. 

“There are a lot of current and former law enforcement officials out there who support ending prohibition and regulating marijuana. It’s important that citizens and lawmakers hear from them.”